Strategy + Execution + Engagement
SOCIAL BRIEFINGS
Associations are continually challenged with attracting, retaining and engaging members, particularly when it comes to a young professional segment of the organization. Social media is a critical component of a game plan to accomplish this. And while most associations maintain a social presence, the idea of an organized, comprehensive social strategy - executed properly for growth - is not necessarily in their organization’s marcom framework. That’s where we come in. We understand how an association can use social media to grow its organization, promote its causes, and inform followers about issues that impact their industries. And we’re ready to put together a strategic plan specific to your association.
FEATURES
Social media management is an essential part of member engagement. Association Briefings has a social media component built with your organization – and its mission – in mind. Working hand-in-hand with your team, your dedicated social media strategist spends time researching your industry, uncovering the most popular hashtags and influencers, and properly engaging with your followers across multiple channels. Check out some of the program’s features below, then schedule a demo to see how our social briefings can work for your association’s specific needs.
SOCIAL STRATEGY
We create channel-specific strategies to meet your organization's goals. With a combination of association and curated content, our strategies are designed to enhance engagement across your professional community.
CONTENT CURATION
Curating content for your social media channels is a great way to look active and engaging. Curation also provides your followers with insights from a diverse list of like-minded resources. But strong curation takes time and expertise. That's where we come in.
ENGAGEMENT
Your dedicated social media strategist follows the most relevant industry hashtags and creates and curates content that keeps your association at the forefront of engaging conversation.
CREATIVE SERVICES
It's plain and simple ... graphics = engagement. That’s why our creative department is at your complete disposal. From eye-catching graphics to compelling video, we'll take care of all creative services.
Promoted Posts
Target + Reach Your Association's Ideal Audience
Promote your association's social content across LinkedIn, Facebook, Twitter and Instagram. Let us manage everything: the media budget, creative assets, and targeting algorithm. This is the perfect solution to expand your organization's social reach, from new member recruitment to increasing event registration.
