Colby Horton
[podcast] Member storytelling: The value of user-generated video content
You don’t need influencers. YYou need regular members being your association’s advocates. And that’s where user-generated content comes in.
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Colby Horton
- 1 min
[podcast] It's a podcast about podcasting...for associations
Today, there may not be a better way for an association to get thought leadership out to the masses than through a podcast.
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Colby Horton
- 1 min
[infographic] Is Your Association Ready to Start Podcasting?
Thinking about starting a podcast? Check out this infographic for a breakdown of behaviors and trends to help your association get started.
Colby Horton
- 5 min
Your Members Are Listening: 6 Tips for a Successful Association Podcast
Here are 6 tips associations should take when formulating a podcasting strategy.
Colby Horton
- 6 min
Your Members Are Suffering From Ad Blindness. Use Branded Content to Tell Your Association’s Story
Branded content helps brands emotionally connect with their audience while conveying organizational values. Like some of the most...
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