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press release

Association Briefings Names Frank Humada Chief Business Development Officer

Aug. 2, 2021 - Association Briefings, a data-driven content agency built specifically for the association sector, has named Frank Humada as its chief business development officer, a role that combines strategic growth strategies and creating industry partnerships. 


With a proven track record of relationship management and innovation, Frank has devoted 14 years of his professional career to understanding the association space and the challenges within the community. Focused on providing association publishing solutions and driving non-dues revenue, he’s formed deep relationships with hundreds of association executives and their teams. 


“Frank’s business acumen, authenticity, and attention to quality and detail are unrivaled. His thoughtful approach to relationship management is perfectly aligned with our company’s partner-centric philosophy,” said Colby Horton, Association Briefings’ chief executive officer. “I can’t think of a better person to help advance our company’s mission, strategic plan and overall growth.” 

Humada’s experience in the association publishing space is vast, including the management of a diversely experienced and association-focused content team; leading the operations and sales initiatives of an international office; and developing strong relationships with associations of all sizes and structures. With a bachelor's degree in communication from Texas A&M University, he understands the importance of storytelling for association brands and the technology that drives those initiatives.

Read a Q&A with

Humada here.


“There’s something really special about the association community and I’m proud to be a part of it,” said Humada. “I'm looking forward to representing a company that puts associations first, while helping create a company culture that’s passionate about helping organizations of all sizes. I’m equally excited about making connections with like-minded industry vendors who can do some things we can't. There's no reason we can't all work together to build a stronger association world.”


Humada joins Horton on the Association Briefings executive team, where they advance the company’s commitment to always elevate and empower the voices of the association community.



Association Briefings is a data-driven content agency focused on producing individualized digital newsletters and branded content for associations of all sizes and structures. We understand that all associations have a story to tell, and our products and services are designed to tell those stories in concise and engaging ways.


Based in Arlington, Texas, and Washington, D.C., Association Briefings operates under an “association-first” mantra, centering the company’s technology stack, design process, editorial focus and non-dues revenue opportunities on the needs of its association partners. 


For more information, visit the company’s website at


Colby Horton

Chief Executive Officer


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